Search Engines

Xtra/Yahoo NZ back in the Search Hands of Microsoft

Will it be Binghoo or Yabing? With the announcement that Microsoft and Yahoo collaborating on search for a 10 year license term, one of the key outcomes is that Yahoo search will now be powered by Bing, the new Microsoft \”Decision Engine\” After Xtra ditched MSN and went to Yahoo, Microsoft is back in the

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$75 Free Advertising on Adwords for NZ businesses

This is a real winner, Google is providing $75 worth of free advertising on Adwords for NZ businesses that have not used Adwords before. Google Adwords Offer As a response the the current economic climate, the campaign is titled \”Google Business Stimulus Offer\” and is available till the end of August. I recommend people take

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Key Ranking Factors from Rand Fishkin of SEOmoz

I love the video section at Webpronews, they have plenty of interviews as they travel the conferences including PubCon and the most recent being SMX Advanced in Seattle. This video is one of the better ones as Rand Fishken covers off some really key findings from data collated on factors in ranking high in the

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Why your Website needs a \”Call to Action\”

People use the internet for all sorts of things: Entertainment, Shopping, Information. Their path through the internet may seem at times random, taking funny turns from topic to unrelated topic. However, at all times, people are open to opportunity and things of interest. I know there are times that I realise I am a long

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Market Research for Website Owners – Know your Market

In my SEO courses, one of the key things I talk about at the start is the need to do good research. Having resources at your disposal to find information related to your business and your website. Doing business online is a bit like shooting blind without the right information, you know there is something

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Google Profiles – Another Great idea or breach of Privacy?

Google is expanding the Google Account to become profiles. Logging into the Knol section of Google (a kind of knowledgebase) allows you to create your profile. Here are a couple of links to instructions on how. Danny Sullivan at SearchEngineLand Barry Schwartz at Search Engine Round Table (Update : 23 Apr – Be aware that

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